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Using Cure WorldCosplay’s existing 720,000-strong memberbase as leverage, we took on the mission to recreate the Cosplay Token (COT) identity, brand pillars and website development, as well as offer full-stack services for their ICO.

Drawing upon Japanese anime and manga culture, we handcrafted a mascot and logo for COT that their audience instantly fell in love with. The cute ‘COT-chan’ became the author of blog posts, announcements and was frequently seen dressing up on social media.

digital marketing

digital marketing

digital marketing

digital marketing

digital marketing

digital marketing

Try the Cosplay Token AR Effects Develop with Spark AR Studio:
AR Effects‎ 01          AR Effects‎ 02          AR Effects‎ 03

digital marketing

digital marketing

digital marketing

digital marketing

digital marketing

digital marketing

digital marketing

digital marketing

Creative Director: Mo Hamdouna.
Designers: Andrés Herrera, Juan Camilo Beltran.
Illustrator: Juan Camilo Beltran. Motion: Juan Camilo Beltran.

The results.

Over A$6 million
Raised
191,914
Telegram Growth
7,828
Whitelist Growth
70,711
Facebook Followers
15,200
Twitter Followers
11,000
Unique Website Visits

Clients and Partners

At Mo Works Creative Agency, we have full-stack in house capabilities across design, development, marketing and community management. You can trust Mo Works to fuel your company’s success in Australia and beyond.